Alfa Romeo has expanded the digital media eligibility through Stellantis Certified Digital for co-op reimbursement. The covered services include dealer website fees (only if the dealer is active in e-Shop), search engine optimization (SEO), lead generators (trade-in tools), chat and SMS services, certified digital retailing tools, equity mining, website creative services (up to $500/month), lead reanimation, and third-party leads.
Note for dual Stores, unbranded and co-branded advertisements or services will be paid using ARCP funds rather than Fiat-accrued T3AC funds.